
New CRO brings extensive sales leadership experience to drive company growth strategy.
SAN FRANCISCO, CA., March 12, 2025 — Nooks today announced Hannah Willson has joined the company as Chief Revenue Officer. Willson will spearhead revenue growth initiatives and strengthen strategic relationships with enterprise clients. In her role, Willson will focus on scaling the company's go-to-market operations to meet accelerating demand for Nooks' innovative AI Sales Assistant Platform.
"We're helping sales teams automate the busywork in pipeline generation so they can focus on the strategic parts of selling," said Dan Lee, CEO of Nooks. "Hannah's proven track record in scaling high-performing sales organizations and her deep understanding of enterprise sales challenges make her the perfect fit to lead our revenue team at this pivotal moment. Her leadership will be instrumental as we continue to empower sales professionals with AI that generates up to 70% of their pipeline."
Hannah Willson joins Nooks with over 15 years of experience building high-growth revenue teams across startups and public companies. Most recently, she served as SVP of Sales at Modern Health, where she played a key role in making it one of the fastest startups to reach a $1B+ valuation in under three years. Under her leadership, Modern Health expanded its client base to include global companies such as Lyft, Palo Alto Networks, and Zendesk.
Prior to Modern Health, Willson served as VP of Sales at Rainforest QA, where she grew revenue by more than 3X for the AI test automation platform. She also held leadership positions at Zenefits, where she led the Enterprise Sales team. Throughout her career, Willson has demonstrated expertise in using data to unlock growth opportunities and leveraging technology to build lean, productive teams.
"I'm thrilled to join Nooks at such an exciting time for both the company and the industry," said Willson. "Having led high-growth sales teams, I've seen how activities like research, prospecting, and calling prospects can be made more efficient and effective. Nooks' AI platform automates the pipeline generation tasks that slow teams down. I'm passionate about helping organizations transform their sales operations and excited to build on the impressive growth Nooks has already achieved.”
About Nooks
Nooks is the AI Sales Assistant Platform (ASAP) that automates the busywork so reps can focus on the human part of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline. For more information, visit Nooks.ai. To review open positions across product, engineering, and go-to-market, visit Nooks.ai/careers